Quite a nice little online game to promote NSPCC and Richmond sausage’s charity partnership. I like the way the game uses NSPCCs branding (bringing the Full Stop design to life as little people) and a seperate txt competition with proceeds donated to NSPCC.
However, I think they could have made this work harder for them.
There is a competition, which is seperate to the game. The game lacks a high score table and incentive to make it viral - why isnt the competition linked to the game? If data capture is an objective, it could have been included more seamlessly. Why not make it a downloadable app on iPhone for a small donation (caveat - target audience dependent)? Also, it lacks social network bookmarking. A shame as it’s quite a catchy little game - adding in a competitive element with a high score table, a quirky prize (not nec high value) along with a ‘share on facebook’ link and I would have def passed this on to others.
3 years ago • 0 notes